
Debra R. Pollack
Adjunct Assistant Professor of Marketing, International Business and Legal Studies
Degrees
MBA, Duke Univ; BA, Brandeis Univ
Bio
Teaching:
- MKT 131 - Principles of Advertising
- MKT 175 - Marketing Planning and Strategy
Professor Pollack joined Hofstra University in 2005 following five years as a lecturer and
adjunct professor at New York University. Her teaching approach incorporates real-world
business examples and current events to illustrate academic concepts in the principles of
marketing, advertising, and business strategy. Student involvement is essential in her classroom,
and Professor Pollack encourages students to delve into businesses and brands of personal
interest to "bring alive" their academic studies while developing analytical and critical thinking
skills.
Background and Experience:
Debra Pollack works with unique perspective of both a successful multi-faceted marketing
executive and academic. Her strategic consulting, consumer products marketing, new business
development, licensing, and retail trade experiences includes work with well known brands such
as Colgate Palmolive, Pfizer, PBS children's programming, and Birkenstock shoes. She has
traveled nationally representing brands to major retailers including Wal-Mart, Target, CVS, and
Ahold Grocery (parent company of Stop & Shop).
Education:
1990
Master of Business Administration (M.B.A.)
Marketing and Real Estate
Duke University
Fuqua School of Business
Durham, North Carolina
1985
Bachelor of Arts (B.A.)
Brandeis University
Political Science
Waltham, Massachusetts
Recent Courses Taught
Course | Title | Level |
---|---|---|
MKT 031 | PERSONAL BRANDING | Undergraduate |
MKT 101 | PRINCIPLES OF MARKETING | Undergraduate |